i love cupcakes

Cupcakes are magical! They conjure up childhood memories and can whisk us momentarily into a place of fantasy.

Few food items can elicit such delight and happiness as the cupcake can. Its an emotional and visual thing. As well as the fact that they are small and designed for pure and individual indulgence.

In Jan 2008 I started the first online bespoke cupcake baking business in Cape Town ‘The Cupcake Kitchen’. Without a doubt the highlight of my business was the sheer sense of joy that these little cakes seemed to bring to people.

The Cupcake Kitchen has been laid to rest. I have moved onto other things, but my time spent, and lessons learnt from this endeavour, will forever remain very close to my heart.

Of the thousands I baked, here are a few of my favourites.

My recipe for Vanilla cupcakes can be found here.

9 Responses to i love cupcakes

  1. Shay December 10, 2010 at 4:53 pm #

    Oh, I too love cupcakes. Cupcakes are so nostalgic and whimsical. Your cupcakes are so darling and adorable. Thank you for the “Friday Food Porn.”

  2. drizzleanddip December 11, 2010 at 9:08 am #

    Thank you Shay! I will always love cupcakes, but I am eager to expand into other things and you definitely inspire me in this department.
    Sam (ps. I’m very keen to get your marshmallow recipe :-)

  3. arcadia December 11, 2010 at 12:39 pm #

    Those are utterly lovely. I particularly like the ones with the tiny red roses. Marvelous job!

  4. Bronwen December 13, 2010 at 10:55 am #

    Ooh Sam, looking at these pics makes my mouth water. I always loved your cupcakes!

  5. usha singh August 6, 2013 at 7:40 pm #

    Oh Sam these look divine and the icing is done so beautifully

  6. Sam August 7, 2013 at 10:54 am #

    Thanks so much Usha, you are very kind :-)

Trackbacks/Pingbacks

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    […] Three years ago I started the first online cupcake business in Cape Town called ‘The Cupcake Kitchen’ and I had so much fun with my first little business venture.  I had been to London and Anuga in October 2007 and had seen first hand the excitement around cupcakes.  […]

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    […] Three years ago I started the first online cupcake business in Cape Town called ‘The Cupcake Kitchen’ and I had so much fun with my first little business venture.  I had been to London and Anuga in October 2007 and had seen first hand the excitement around cupcakes. […]

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