I’m Sam Linsell, and welcome to my recipe, food, and travel blog. I’m a passionate cook and cookbook author based in Cape Town South Africa.

Cooking and baking are my biggest adventures, and I’ve been a professional food stylist, recipe developer, digital food content creator, and food photographer for over a decade. 

My background is a mix of hospitality management and food brand marketing which has helped me in my solo entrepreneur career. I wrote my first cookbook in 2012 and the second one, ‘Sweet’ was published in 2015 by Penguin Random House South Africa. ‘Sweet’ won a Gourmand award in South Africa and was a finalist in the Gourmand Best of the World cookbook competition under the pastry category.

My third cookbook is a ebook which I published in 2021 called Comfort

I was thrilled to have won the Galliova Award for Digital Food Influencer of the Year for 2021 and 2023. I won Best Food Blog in Africa in the African Blogger Awards 2016. I also won the Best South African Food Blog in the Fairlady Consumer Awards 2013.

I like to dream, especially during the day, and I cook mainly because I love to eat. If I’m not in my kitchen, studio, or glued to the internet, you might find me hiking on a mountain or swimming in the sea. I’m always up for a travel adventure. Especially when it involves delicious food. I’m lucky that I get to live in the beautiful city of Cape Town in South Africa.

I publish a free monthly newsletter on Substack which you can sign up for here.

As seen in:

A few thoughts on eating

I share Michael Pollan’s sentiment: “Eat food, not too much, mainly plants”, and believe our bodies need a little bit of everything to function well. Despite all attempts to lead an ongoing healthy existence, I am susceptible to over-indulging on the nicer things and find it simply impossible to resist champagne, a gourmet burger or salted caramel.

My recipes are inspired by ingredients I love and those that I find in abundance in my kitchen. I eat with the seasons and relish the change as food comes and goes. Like an old friend, I get to enjoy again after a period of absence.

I thrive on experimenting with new techniques, ideas and flavours & generally try to take the fuss out of any method by eliminating unnecessary steps. I hope to encourage people to cook & bake without feeling intimidated and share delicious and approachable recipes. 

I work in a mix of metric and cup measurements depending on my mood and the ingredient. You will find a handy conversion chart on my site to help.

Drop me a note in the comment section if you have any questions, nothing makes me happier when you do.

Blog Philosophy

I pride myself that all the content on this site is generated by myself but I will make mention if anyone has contributed (which doesn’t happen often), when a product has been given to me (it’s better to contact me before sending me stuff), or if a post has been sponsored. Without all my wonderful sponsors I would not be able to bring you as much content as I do.

If you would like any further information or clarity about my blog and my editorial policy, please drop me an email.

I do not post press releases on my site nor accept guest posts.

My Profile pic is shot by Liza van Deventer for Fairlady Magazine


I support a sharing policy as defined by Link with Love. Please don’t use any of my stuff without asking for it, unless you share an excerpt or picture, and this links directly back to the source where the recipe will remain. Full and clear credit given to me:


To view my professional food styling and food photography website you can click here > portfolio

Email: slinsell@gmail.com

Please get in touch for a quotation if you would like to work with me:

  • Sponsorship/advertising on Drizzle and Dip
  • Recipe development + content creation to match your brand’s objectives
  • Recipe video creation
  • Travel writing and photography
  • Culinary consulting


All the images on Drizzle and Dip are taken by myself, and I’m currently shooting with a Canon 5D Mark IV.

When I’m out and about I will generally capture images with my iPhone (currently the 14 Pro Max) and post these to my Instagram

To purchase any images please see my gallery on Stockfood for options, or contact me directly.


Twitter |  Facebook |   Pinterest   |   Instagram   |   TikTok


As seen in: